1 thought on “How to do community marketing in rural areas?”
Cedric
First of all, thank you very much here to answer this question for you and let me lead you into this question together. Let us discuss it together now.
In the era of fan economy, everyone wants to catch traffic. Fans have economy. WeChat, as a product with more than 1 billion DAU, has already become the largest depression in traffic!
Procketing personnel knows that the community is new. Without traffic, some of your community operating methods will be restricted. Even if your newly -pull entrance flow is large enough, it is not precise, and it is still impossible to maximize the value of the community.
So the composition of the community should be a group of people with common tags or attributes. For example, you are making beauty products. The staff in your community should be those who often make up people who often make up. Or all women.
So what channels should we find accurate target groups through what channels, and pull them into our own community and enter our own traffic pool? Here are several methods of social marketing drainage.
Before the drainage is performed, we must first have a clear positioning of your target group. Taking Matthew’s community operation as an example, as an enterprise service company, first of all, to establish various industry exchange groups, the industry daily newspaper/industry report/industry information push service provided by the industry is to increase product awareness. At the same time, through content marketing, marketing Stimulate potential customers. As a result, the following community drainage methods are adopted.
. The QQ group of the industry
can be searched through QQ group. Some groups will have the corresponding WeChat group to join directly. Those who do not have WeChat group can search WeChat with the QQ number of the group member QQ number to add WeChat, and the WeChat group QR code is directly sent in the group (this kicked kicked风险比较高)rn rn QQ群引流的关键:rn rn 不要发广告,不要发广告,不要发广告(重要的事情说三遍)rn to actively answer the questions of group friends, efficient output value, and efficient interaction, establish a sense of trust and authority, and attract interested group friends to add you instead of you to add them.
. Industry website
This in many industry websites to show their own community. We can add the group first and interact with friends in WeChat through the group. After establishing trust, then attract users to enter their own community through the circle of friends.
. WeChat public account
The WeChat public account in general WeChat public account will also place the button to add WeChat to the group to search for the public group of the relevant user group Number, after searching, the public account list that pops up, each public account clicks in to see, click to see the column after clicking, some public accounts will set in the column to enter the group. Quite accurate.
It if the public account column searches, if you do n’t have it, some will display
see the search keywords to be expanded by themselves. For example, parenting search keywords: Baoma, mother and baby, parenting, pregnancy, etc. Just go to the industry according to your own industry.
The we can add the group, lurk in the group, speak in the group, mix a face, and then attract users to enter their own community through the circle of friends.
. Zhihu
The Zhihu is a relatively large knowledge and answer platform that gathers people from all walks of life. We can also go to the society through search. Groups, for example:
The problems in Zhihu can find a lot of problems above. We can put on the introduction of our own community and the way to enter the group. Essence
. Five, Tieba/Douban
This in the Douban group actually hidden a lot of communities, some are two -dimensional codes, and some are personal contact information of group owners. You can search for keywords, such as: artificial intelligence and new retail. Entering the topic group, there will be some existing community information in the group. Individuals can also publish their own social information and guide personnel to add. However, the people added in this way may be more complicated. Before pulling into the group, you need to be carefully identified, otherwise it is easy to mix some small advertisements.
6. The exhibition plus group
Merexic participation in the exhibition of the upstream and downstream of your industry. After collecting effective value business cards, add WeChat friends.
. Offline activity
General offline activities will organize corresponding WeChat groups to communicate with people present. It is best to choose some fees, because there will be more ads when you encounter a small advertisement in free activities.
eight, WeChat switching
The friends who are close to the client group are also a good way to change groups.
. The group of other people
It can apply to enter the community of others with a personal number, interact with friends in the group, establish trust, and then pass the confidence in the circle of friends. Attract users into their own community. Previously, Matthew’s community used robotics to add friends in batches, and then guided into the group through the circle of friends. The effect was good.
This to our own WeChat group is not the ultimate goal of our community marketing. Our purpose is to promote activity and improve transformation. The purpose of users to enter the community is to obtain. We must keep the community’s continuous and stable and stable output valuable things, whether it is systematic information, value discussion, or a discount group.
The community output this Matthew guest to do:
1. Daily Industry Daily Push
. R n . The feeding of the industry report
A need to remind a point of light output. It is necessary to use the usual time to browse and accumulate various forms of content, build a content library, and build a content library. This can improve efficiency, without having to find it temporarily every day, but you can take it out immediately. The Matthew Smart Growth Platform can provide a regular automatic push service for industry daily newspapers for everyone, and can also be customized by personalized daily newspapers.
above is the nine major methods of community marketing drainage. I hope it will be helpful to everyone ~~ Community marketing is a long -term accumulation process. It needs to be continuously trying and accumulating a summary method.
The answers to the above sharing of this question are personal opinions and suggestions. I hope that the answer to this question I share can help everyone.
It here here, I also hope that everyone can like my sharing. If you have a better answer about this question, you hope to share the comments and discuss this topic together.
I finally here, I wish you all a happy work every day, happy life, healthy life every day, family and everything, making great fortunes every year, and business are booming, thank you!
It see your question, I think you ask two questions, the first is the community, and the second is marketing. If you put it together, it is community operations The method is to first talk about the first question community.
On the community, how can we build the community? First of all, your traffic fans are basically our relatives and friends. How can we expand our fan quantity drainage? In fact, there are many ways to drain the fans, such as push, exhibition, and through various media advertisements, there are dozens of types, but I personally are more optimistic about social e -commerce self -media, because you can study your well The crowd group, and then resonated with readers, from social e -commerce, personal self -media drainage guidance, personal community and even small programs and public accounts. The second question is marketing. You can consider your, sales methods and techniques. I personally think that the best way to market marketing and the best way to drain is to make us free. The front end is free to make money. Many people must make money when they come up. What about success? I think the best way is to drain, the second is the reputation, the third is consumer habits, and finally to make money.
It I think that rural social e -commerce is really promising, because rural products do not need to explain the most authentic, and there is no problem of after -sales service.
The answers to the above sharing of this question are personal opinions and suggestions. I hope that the answer to this question I share can help everyone.
It here here, I also hope that everyone can like my sharing. If you have a better answer about this question, you hope to share the comments and discuss this topic together.
I finally here, I wish you all a happy work every day, happy life, healthy life every day, family and everything, making great fortunes every year, and business are booming, thank you!
In found a reputation dealer.
It in the rural market, especially entering the rural market in the 21st century, it is not difficult for traffic and the like. However, rural areas are different from cities. Rural reputation is 100 times more important than cities. In the city, a message can be passed on ten, and in the countryside, it is often a hundred pass, which is faster than the phone. Because the rural areas and the rally of cooling chatting mahjong are staged every day. Looking up and looking up, word of mouth is more important than anything. In my hometown, people with bad reputation can only wander in the village 30 years ago. Now, people with bad reputation can only stay away from my hometown to work, and even do not return to my hometown for a lifetime.
. I don’t know
It see your question, I think you ask two questions, the first is the community, and the second is marketing. If you take it If it is put together, it is the method of community operations. First of all, we talk about the first problem community.
On the community, how can we build the community? First of all, your traffic fans are basically our relatives and friends. How can we expand our fan quantity drainage? In fact, there are many ways to drain the fans, such as push, exhibition, and through various media advertisements, there are dozens of types, but I personally are more optimistic about social e -commerce self -media, because you can study your well The crowd group, and then resonated with readers, from social e -commerce, personal self -media drainage guidance, personal community and even small programs and public accounts. The second question is marketing. You can consider your, sales methods and techniques. I personally think that the best way to market marketing and the best way to drain is to make us free. The front end is free to make money. Many people must make money when they come up. What about success? I think the best way is to drain, the second is the reputation, the third is consumer habits, and finally to make money.
It I think that rural social e -commerce is really promising, because rural products do not need to explain the most authentic, and there is no problem of after -sales service.
The best marketing in rural areas is to try first, so a passage of ten passes naturally does not worry about business, and it is not necessary to make people misunderstand in time. It will be gone, and the most important concern for answering customers or customers in time. If it is selling products, it is important to pay attention to after -sales. After -sales is very important [cute]
relying on WeChat live broadcast, they are not all doing now Is that three farmers poverty alleviation?
First of all, thank you very much here to answer this question for you and let me lead you into this question together. Let us discuss it together now.
In the era of fan economy, everyone wants to catch traffic. Fans have economy. WeChat, as a product with more than 1 billion DAU, has already become the largest depression in traffic!
Procketing personnel knows that the community is new. Without traffic, some of your community operating methods will be restricted. Even if your newly -pull entrance flow is large enough, it is not precise, and it is still impossible to maximize the value of the community.
So the composition of the community should be a group of people with common tags or attributes. For example, you are making beauty products. The staff in your community should be those who often make up people who often make up. Or all women.
So what channels should we find accurate target groups through what channels, and pull them into our own community and enter our own traffic pool? Here are several methods of social marketing drainage.
Before the drainage is performed, we must first have a clear positioning of your target group. Taking Matthew’s community operation as an example, as an enterprise service company, first of all, to establish various industry exchange groups, the industry daily newspaper/industry report/industry information push service provided by the industry is to increase product awareness. At the same time, through content marketing, marketing Stimulate potential customers. As a result, the following community drainage methods are adopted.
. The QQ group of the industry
can be searched through QQ group. Some groups will have the corresponding WeChat group to join directly. Those who do not have WeChat group can search WeChat with the QQ number of the group member QQ number to add WeChat, and the WeChat group QR code is directly sent in the group (this kicked kicked风险比较高)rn rn QQ群引流的关键:rn rn 不要发广告,不要发广告,不要发广告(重要的事情说三遍)rn
to actively answer the questions of group friends, efficient output value, and efficient interaction, establish a sense of trust and authority, and attract interested group friends to add you instead of you to add them.
. Industry website
This in many industry websites to show their own community. We can add the group first and interact with friends in WeChat through the group. After establishing trust, then attract users to enter their own community through the circle of friends.
. WeChat public account
The WeChat public account in general WeChat public account will also place the button to add WeChat to the group to search for the public group of the relevant user group Number, after searching, the public account list that pops up, each public account clicks in to see, click to see the column after clicking, some public accounts will set in the column to enter the group. Quite accurate.
It if the public account column searches, if you do n’t have it, some will display
see the search keywords to be expanded by themselves. For example, parenting search keywords: Baoma, mother and baby, parenting, pregnancy, etc. Just go to the industry according to your own industry.
The we can add the group, lurk in the group, speak in the group, mix a face, and then attract users to enter their own community through the circle of friends.
. Zhihu
The Zhihu is a relatively large knowledge and answer platform that gathers people from all walks of life. We can also go to the society through search. Groups, for example:
The problems in Zhihu can find a lot of problems above. We can put on the introduction of our own community and the way to enter the group. Essence
. Five, Tieba/Douban
This in the Douban group actually hidden a lot of communities, some are two -dimensional codes, and some are personal contact information of group owners. You can search for keywords, such as: artificial intelligence and new retail. Entering the topic group, there will be some existing community information in the group. Individuals can also publish their own social information and guide personnel to add. However, the people added in this way may be more complicated. Before pulling into the group, you need to be carefully identified, otherwise it is easy to mix some small advertisements.
6. The exhibition plus group
Merexic participation in the exhibition of the upstream and downstream of your industry. After collecting effective value business cards, add WeChat friends.
. Offline activity
General offline activities will organize corresponding WeChat groups to communicate with people present. It is best to choose some fees, because there will be more ads when you encounter a small advertisement in free activities.
eight, WeChat switching
The friends who are close to the client group are also a good way to change groups.
. The group of other people
It can apply to enter the community of others with a personal number, interact with friends in the group, establish trust, and then pass the confidence in the circle of friends. Attract users into their own community. Previously, Matthew’s community used robotics to add friends in batches, and then guided into the group through the circle of friends. The effect was good.
This to our own WeChat group is not the ultimate goal of our community marketing. Our purpose is to promote activity and improve transformation. The purpose of users to enter the community is to obtain. We must keep the community’s continuous and stable and stable output valuable things, whether it is systematic information, value discussion, or a discount group.
The community output this Matthew guest to do:
1. Daily Industry Daily Push
. R n
. The feeding of the industry report
A need to remind a point of light output. It is necessary to use the usual time to browse and accumulate various forms of content, build a content library, and build a content library. This can improve efficiency, without having to find it temporarily every day, but you can take it out immediately. The Matthew Smart Growth Platform can provide a regular automatic push service for industry daily newspapers for everyone, and can also be customized by personalized daily newspapers.
above is the nine major methods of community marketing drainage. I hope it will be helpful to everyone ~~ Community marketing is a long -term accumulation process. It needs to be continuously trying and accumulating a summary method.
The answers to the above sharing of this question are personal opinions and suggestions. I hope that the answer to this question I share can help everyone.
It here here, I also hope that everyone can like my sharing. If you have a better answer about this question, you hope to share the comments and discuss this topic together.
I finally here, I wish you all a happy work every day, happy life, healthy life every day, family and everything, making great fortunes every year, and business are booming, thank you!
It see your question, I think you ask two questions, the first is the community, and the second is marketing. If you put it together, it is community operations The method is to first talk about the first question community.
On the community, how can we build the community? First of all, your traffic fans are basically our relatives and friends. How can we expand our fan quantity drainage? In fact, there are many ways to drain the fans, such as push, exhibition, and through various media advertisements, there are dozens of types, but I personally are more optimistic about social e -commerce self -media, because you can study your well The crowd group, and then resonated with readers, from social e -commerce, personal self -media drainage guidance, personal community and even small programs and public accounts. The second question is marketing. You can consider your, sales methods and techniques. I personally think that the best way to market marketing and the best way to drain is to make us free. The front end is free to make money. Many people must make money when they come up. What about success? I think the best way is to drain, the second is the reputation, the third is consumer habits, and finally to make money.
It I think that rural social e -commerce is really promising, because rural products do not need to explain the most authentic, and there is no problem of after -sales service.
The answers to the above sharing of this question are personal opinions and suggestions. I hope that the answer to this question I share can help everyone.
It here here, I also hope that everyone can like my sharing. If you have a better answer about this question, you hope to share the comments and discuss this topic together.
I finally here, I wish you all a happy work every day, happy life, healthy life every day, family and everything, making great fortunes every year, and business are booming, thank you!
In found a reputation dealer.
It in the rural market, especially entering the rural market in the 21st century, it is not difficult for traffic and the like. However, rural areas are different from cities. Rural reputation is 100 times more important than cities. In the city, a message can be passed on ten, and in the countryside, it is often a hundred pass, which is faster than the phone. Because the rural areas and the rally of cooling chatting mahjong are staged every day. Looking up and looking up, word of mouth is more important than anything. In my hometown, people with bad reputation can only wander in the village 30 years ago. Now, people with bad reputation can only stay away from my hometown to work, and even do not return to my hometown for a lifetime.
. I don’t know
It see your question, I think you ask two questions, the first is the community, and the second is marketing. If you take it If it is put together, it is the method of community operations. First of all, we talk about the first problem community.
On the community, how can we build the community? First of all, your traffic fans are basically our relatives and friends. How can we expand our fan quantity drainage? In fact, there are many ways to drain the fans, such as push, exhibition, and through various media advertisements, there are dozens of types, but I personally are more optimistic about social e -commerce self -media, because you can study your well The crowd group, and then resonated with readers, from social e -commerce, personal self -media drainage guidance, personal community and even small programs and public accounts. The second question is marketing. You can consider your, sales methods and techniques. I personally think that the best way to market marketing and the best way to drain is to make us free. The front end is free to make money. Many people must make money when they come up. What about success? I think the best way is to drain, the second is the reputation, the third is consumer habits, and finally to make money.
It I think that rural social e -commerce is really promising, because rural products do not need to explain the most authentic, and there is no problem of after -sales service.
The best marketing in rural areas is to try first, so a passage of ten passes naturally does not worry about business, and it is not necessary to make people misunderstand in time. It will be gone, and the most important concern for answering customers or customers in time. If it is selling products, it is important to pay attention to after -sales. After -sales is very important [cute]
relying on WeChat live broadcast, they are not all doing now Is that three farmers poverty alleviation?