4 thoughts on “How to write WeChat advertising copywriting”

  1. WeChat copywriting is generally short -sighted. The current WeChat Weibo audience is very disgusted with implanted advertising copywriting. A good soft text is the key to your copywriting. How to get a good WeChat copy?

    First, choose topics that readers are interested in. To ensure that the soft text you are about to write is soul, it is not a fragmented text plus advertising link. The topic must be original.
    . The second, the uniqueness of the title is essential. After determining the topic of soft text, you must think about a title that is interesting. But the title party’s approach is to find the way to death.
    It, ensure that WeChat copywriting has no disability. It is necessary to have a way to browse the typesetting of netizens. It is best to use the form of graphic and text to grasp the rhythm of reading. When the reader is interested in reading, the natural connection or inserting key name and link can be allowed to make it allow Readers can achieve your original purpose after reading it.

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  3. At present, WeChat advertising copywriting on the market is better: attract users’ content combined with advertising.
    This form is the most mainstream and most effective at present.
    But this form is not controlled by everyone. How to combine the interesting content in front and the ads in the back is the most difficult and the most important thing is to use the brain.
    The specific operation process should be:
    1. Clarify user preferences.
    Mou know what your users like, and choose the content that the user likes to truly “invest in what it is good.”
    2. Find the combination of products and user preferences.
    Before the official start of the selection, when the direction of writing, if you want to combine your product and the user’s preferences, such as recommending oil products to the owner, then you can tell users how to save fuel. In the end, there is another kind of one another. More fuel -efficient way: Use this motor oil.
    3. Start writing copy.
    In the general writing direction, you can start writing in this direction. For example: I have to tell users how to save fuel, then just write in this direction.
    4. Preview check
    The first copywriting is best to preview the check and check after taking shape. One is to confirm the error of no text, and the other is to confirm whether the logic can be done.

    This copywriting creation requires a certain amount of talent. After all, there are a few platforms for the total content of the content. The cost of outsourcing will be smaller, but you must find a professional company.

  4. Many friends have recently asked questions about WeChat advertising copy. Below, WeChat editors have compiled the writing of WeChat advertising copying for everyone. I hope these can help everyone.
    The story is very important
    The storytelling does not have to be complete. Even if it is a small thing in life, it is a complete story to explain the time and place of the small plot, which is a complete story. Now the most lack of humor on the Internet is all kinds of humor. If you don’t know, change the content to what you need. Essence If you have a certain text skills, you can do some “God turning” stories, which are more attractive.
    This essay is more useful than the long story
    It as far as the circle of friends, the essay is more effective than the long story. The daily oral words are more attractive than written language, simple and easy to understand without losing humor is the best. Pay attention to Yipinwei.com. If there is a more official content, add one or two oral content Use some rhetoric to increase the beauty of the article, so that your advertising content will say goodbye to death.
    The truthful facts to do advertisements
    The reason for the initial fire of many product products is that a large part is that the merchant blows the product’s efficacy too much, and consumers choose to believe that consumers have discovered the seller’s deception. As a result, the trust relationship between the buyers and sellers quickly collapsed. Advertising such as “quick whitening in a few days” and “guaranteeing ten pounds of weight loss in a few days” is not enough to cause consumer trust.
    The suspense to the advertisement
    The people can add some suspense to the copywriting when doing WeChat advertising copywriting. For example, the food map is explained, only the characteristics do not talk about the brand or merchant. Choose two key points that are easy to make everyone notice. It is the suspense.

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